Top 15 Canadian Mom Influencers To Follow In 2025
There’s something incredibly special about watching moms turn everyday parenting life into content that’s funny and heartfelt. Canadian mom influencers gained a lot of popularity by sharing honest moments, messy realities, and the little wins that every parent can relate to.
These creators have built powerful communities based on trust and relatability and frequently collaborate with brands.
In this blog, we’re highlighting the top mom influencers from Canada to follow. You can check out their content for inspiration, and as a brand, use their credibility to grow your brand. In the end, we will help you to learn how to find influencers in Canada for your brand.
Canadian Mom Influencers on TikTok
Relatable and fun short videos on TikTok have made many Canadian moms famous.
Here are some of the popular creators who share comedic skits about parenting fails, uplifting mental health chats, parenting tips, etc.
1. Libby Ward (@diaryofanhonestmom)
The voice behind “Diary of an Honest Mom”, Libby, is one of the top Canadian mom influencers who share the unfiltered realities of motherhood.
She is a mom of two and is known for her refreshingly honest takes on mom guilt, burnout, and mental health. On Instagram and TikTok, she has partnered with parenting apps and wellness brands to advocate for mom self-care.
- Followers: 1.1M
- Location: Ontario, Canada
- Content: Heartfelt confessions, humorous rants, and encouraging messages.
2. Leanne Lee (@lifewithleannelee)
Starting her career as a TV show host, Leanne is currently one of the most well-known Canadian mom influencers on TikTok. This self-described “Xennial” mom became a TikTok sensation for her comedic mom life videos.
She has sponsored TikToks with snack brands and cleaning product companies, using humor to promote products that make mom’s life easier.
She is also a popular Canadian food influencer and shares healthy food recipes on her page.
- Followers: 738k
- Location: Calgary, AB.
- Content: Sketches and POV videos of endless toddler questions.
3. Sarah (@mom.uncharted)
By using her platform to discuss kids’ privacy and parenting in the digital age, Sarah could gain a lot of popularity on TikTok.
She is one of the top mom influencers in Canada who educates about the ethics of posting children online.
While not a typical product promoter, she’s worked with online safety campaigns and organizations like White Ribbon Canada.
- Followers: 305k
- Location: Canada
- Content: Informative TikToks dissecting the “dark side” of social media for kids
4. Renee Reina (@thereneereina)
The creator of The Mom Room podcast, Renee, is also active on TikTok and is one of the top Canadian mom influencers.
She is a psychologist-turned-mommy content creator who uses humor and real talk to discuss motherhood and marriage. She also shares clips from her podcast interviews with parenting experts and celebs.
On TikTok, she has teamed up with diaper brands, toy companies, and streaming services to joke about kids’ TV obsessions.
- Followers: 386k
- Location: Toronto, ON.
- Content: Snappy sketches and monologues about the absurdities of parenting
5. Tanis Larson (@tanislarson1)
Now it’s time to check out a large family and a creator who shares her challenges as a mom of six. Tanis Larson is one of the top Canadian mom influencers and advocates that motherhood has no age limit.
She also shares about Down Syndrome inclusion since one of her children has Down Syndrome. On TikTok, Tanis has partnered with a fertility clinic and baby gear brands.
- Followers: 83k
- Location: Winnipeg, MB
- Content: Emotional and empowering videos about her IVF story, day in the life with big family videos.
Canadian Mom Influencers on Instagram
For moms who love sharing their experiences through photos, reels, and in-depth captions, Instagram is a great platform. Here are some of the top Canadian creators, sharing parenting advice and beautiful family moments on this platform.
1. Caitlin Fladager (@caitlinfladager)
Let’s start with a young Vancouver mom whose openness about marriage, mental health, and cannabis use has made headlines.
Caitlin Fladager is one of the top Vancouver influencers and has a strong presence on Instagram and TikTok. She is a mother of two and the author of “Telling My Truth About Marriage & Motherhood” book.
On social media, she’s partnered with women’s wellness brands and even cannabis-related products in regions where it’s legal (BC).
- Followers: 670k
- Location: Vancouver, BC.
- Content: Honest talks about anxiety and depression, body-positive selfies, and funny Reels.
2. Rini Frey (@ownitbabe)
The next creator is a Canadian fitness influencer and the coach turned to one of the top Canadian mom influencers.
Rini Frey is a mom of two and a mental health warrior who uses her platform to talk about body positivity and self-love. She shares her journey of recovering from an eating disorder and embracing the changes motherhood brings.
On Instagram, she has worked with wellness brands like body-positive clothing lines and maternal health supplements.
- Followers: 597k
- Location: Calgary, AB
- Content: Postpartum body image, reels of home workouts with kids in tow, mom challenges.
3. Bethany Fontaine (@bethanyfontaine)
As a Canadian lifestyle influencer and Christian homeschool mom, Bethany brings a serene aesthetic to the everyday chaos of motherhood. She is one of the top mom influencers in Canada with four beautiful kids who shares “motherhood + slow living” and faith-based encouragement.
She posts tips on homeschooling curricula, homemaking, and managing mom burnout by leaning on faith.
She’s also a Canadian Amazon Influencer, curating lists of her favorite baby gear and home products
- Followers: 248k
- Location: British Columbia
- Content: Homeschooling tips, life as a mom of four
4. Sasha Exeter (@sashaexeter)
Now it’s time for a single mom and former athlete, and now, one of Canada’s most prominent lifestyle creators.
Sasha Exeter is one of the top Canadian mom influencers who is passionate about fitness, fashion, and motherhood. She shares workout routines for busy moms, healthy recipes, and her chic fashion.
Sasha has partnered with Joe Fresh on multiple sold-out activewear collections she designed. Also, she is a brand ambassador for Athleta Canada and has collaborated with known names such as BMW and Peloton.
- Followers: 152k
- Location: Toronto, ON.
- Content: Workout, life as a single mom, beauty
5. Medge Beauvoir-Yellowlees (@myvoguishdiaries)
Mostly known as a fashion influencer, Medge is also one of the top Canadian mom influencers. Medge is a fashion-forward mama proving that motherhood and style are not mutually exclusive.
Her Instagram feed is filled with a mix of outfit-of-the-day photos, beauty tips for busy moms, and lifestyle snaps of family outings in the city.
On Instagram, she frequently works with clothing and beauty brands and has been an ambassador for Amazon Fashion.
- Followers: 151k
- Location: Toronto, ON
- Content: Fashion, beauty, motherhood
Top Canadian Mom Influencers on YouTube
Long-form content on YouTube allows mom influencers to delve deeper and build stronger connections with their fans. Here are some of the top mom creators on this platform.
1. Zar Ann (@vloggingblonde)
By sharing family vlogs featuring life with their toddler son and baby daughter, Zar gained a lot of popularity on YouTube.
She is one of the top Canadian mom influencers, married to a Swiss husband. On her channel, you can view her content about navigating pregnancy, postpartum anxiety, and joyful milestones.
She’s done sponsored content within vlogs, like testing a baby monitor, but keeps it seamlessly integrated.
- Subscribers: 444k
- Location: Norwich, ON
- Content: Weekly vlogs capturing real-life moments
2. Delilah Loeppky (@LoeppkysLife)
As a mom of three, Delilah faces lots of challenges every day and shares them with her fans. Delilah Loeppky is one of the top Canadian mom influencers and has a strong presence on Instagram and YouTube.
She shares a wide range of content, including morning routines with a newborn, homeschooling routines, miscarriage, and faith.
On social media, she has collaborated with brands like HelloFresh and educational toy companies.
- Subscribers: 414k
- Location: Steinbach, MB
- Content: Motherhood and homemaking vlogs
3. Tina B. (@mamanursetina)
The next creator on our list is not only a mom of four but also a registered nurse. Tina is one of the top mom influencers in Canada who has made her channel a hub of pregnancy and childbirth education.
Her videos include “Hospital Bag Must-Haves from an L&D Nurse,” and vlogs of her own pregnancies and deliveries.
On her channel, she collaborates with maternity brands and did a series with a cord blood banking service.
- Subscribers: 366k
- Location: Toronto, ON
- Content: Pregnancy, labor & delivery education, and large family vlogging.
4. Allie & Sam (@AllieandSam)
As a part of the LGBTQ community, Allie and Sam are a married lesbian couple turned moms who document their journey on YouTube. They are one of the top Canadian mom influencers, and their content includes their IVF journey documentary, nursery prep vlogs, etc.
On Instagram and YouTube, they have partnered with baby gear companies that value diversity in family representation.
- Subscribers: 200k
- Location: Halifax, NS
- Content: Two-mom family, LGBTQ+ parenting, lifestyle vlogs
5. Amanda Muse (@AmandaMuse)
Let’s finish the list with one of the OG mom vloggers with over a decade of experience on YouTube. Amanda’s content has evolved as her kids have grown, and now they cover topics like parenthood in 30s, travel vlogs with kids, mental health, etc.
Over the years, Amanda has worked with numerous brands, including Pampers, IKEA, and many beauty brands.
- Subscribers: 128k
- Location: Toronto, ON
- Content: Honest motherhood, lifestyle, and self-care.
Ainfluencer: The Best Platform to Connect With Canadian Mom Influencers
As we saw, many of these influencers collaborate with brands in their niche by promoting their products. So if you are a brand targeting niches like Canadian moms and parenting, these creators can be a great match.
But let’s check a free influencer marketing tool that connects you with lots of top creators on different platforms.
Ainfluencer is the world’s first free DIY influencer marketplace that is designed to connect brands and creators. Using this tool, you can:
- Search among a massive database of over 5M creators across Instagram, TikTok, and YouTube.
- Use an AI-driven search engine to pinpoint creators who best fit your brand’s niche and target audience.
- Access a built-in escrow system for payments to ensure both parties honor the deal.
- Access metrics like average views, engagement rate, audience demographics, follower growth, and more of creators.
- View creators’ past collaborations and latest account insights.
- Use an integrated chat feature to communicate and negotiate terms in real-time with creators.
- Create unlimited campaigns and manage them in a single dashboard.
Unlike some marketplaces that charge hefty subscription fees or take commissions, Ainfluencer is completely free for brands to use. So what are you waiting for?
Join Ainfluencer for free now and start your growth.
Conclusion
Motherhood doesn’t come with a manual, but it sure helps to see others navigating the ride with humor, honesty, and heart. These Canadian mom influencers are sharing their lives and building communities by sharing real, uplifting content.
If you’re a brand hoping to connect with this powerful niche, platforms like Ainfluencer make it easier than ever to collaborate with the right voices.
FAQs
1. Why Are Canadian Mom Influencers So Popular Right Now?
Because they keep it real! These moms share honest, relatable moments of toddler life and mental health struggles. People love following creators who aren’t afraid to show the good, the bad, and the hilarious parts of parenting.
2. Can Brands Really Benefit From Working With Mom Influencers?
Absolutely. Mom influencers have built a lot of trust with their audiences, so when they recommend a product, it feels like advice from a friend. That can be a game-changer for brands looking to grow.
3. Which Platform Is Best to Find Canadian Mom Influencers?
It depends on your brand and your goals! TikTok is great for quick, relatable content, Instagram is perfect for storytelling and beautiful visuals, and YouTube is ideal for deep-dive, long-form content.
