15 Best Canadian Female Influencers To Follow
Influencer marketing is booming in Canada, especially among Canadian female influencers who connect authentically with local audiences. These female influencers are building communities, starting businesses, and using their platforms to make real change.
In this article, we will introduce you to some of the top female creators from Canada across different platforms. If you’re here for entertainment, inspiration, or ideas for brand partnerships, these Canadian creators are well worth a follow.
These influencers partner with brands to create authentic content that showcases products or services to their followers. So, at the end, we will show you how to find influencers in Canada and invite them to your campaigns.
Top Canadian Female Influencers On Instagram
Let’s start with one of the most popular social media platforms among users. According to data by Collabstr, Instagram is the most female-dominated platform amongst influencers. Here are the top Canadian female content creators on Instagram.

1. Shay Mitchell (@shaymitchell)
An actress-turned-entrepreneur, Shay shares fashion, beauty, and travel content. She’s CBO of her own luggage brand, BÉIS, and regularly partners with global brands. Some of her most popular collaborations are with Michael Kors, Beis, and skincare companies.
Shay’s lifestyle posts, ranging from red carpet style to mom life, have made her one of the top female Canadian influencers.
- Followers: 35.5M
- Niche: Fashion, Travel, Beauty, Motherhood
- Content: Style tips, luxury travel, beauty tutorials, family life
2. Lilly Singh (@lilly)
Also known as “Superwoman,” Lilly is a comedic entertainer who made her name on social media. Her Instagram mixes humor, motivational messages, and lifestyle photos.
She’s worked with brands like Pantene, Tiffany & Co., and Ford, and even launched her own media company. Other than Instagram, she is also active on YouTube with over 14M subscribers.
- Followers: 13.7M
- Niche: Comedy, Motivation, LGBTQ+ Advocacy
- Content: Skits, inspirational posts, humorous takes on life
3. Gigi Gorgeous (@gigigorgeous)
A transgender beauty and fashion vlogger, Gigi shares makeup tutorials, travel, and LGBTQ+ lifestyle content. She is one of the top Canadian makeup influencers and has partnered with major beauty brands like MAC Cosmetics.
Gigi stands among the best Canadian female influencers and frequently collaborates with makeup and skincare companies.
- Followers: 2.2M
- Niche: Beauty, LGBTQ+ Lifestyle
- Content: Makeup tutorials, travel vlogs, transgender advocacy
4. Sarah Nicole Landry (@thebirdspapaya)
Now it’s time for a Canadian mom influencer who shares her challenges on social media. Sarah is a plus-size model and body-positivity advocate from Halifax. Her Instagram posts on fashion, motherhood, and self-love have earned her millions of followers.
Brands like Anthropologie, DKNY, and makeup labels have partnered with her for plus-size fashion lines and campaigns.
- Followers: 2.5M
- Niche: Body Positivity, Motherhood
- Content: Self-love messages, fashion for all sizes, parenting
5. Jillian Harris (@jillian.harris)
If you are interested in lifestyle and home design content, Jilian Harris is one of the top Canadian female influencers to follow. A former TV personality, Jillian is now a Canadian lifestyle influencer and entrepreneur. She designs home and jewelry collections and posts about interiors, fashion, and her family.
On her page, she frequently collaborates with Canadian brands such as HomeGoods, Mountain Equipment Co-op, etc.
- Followers: 1.4M
- Niche: Lifestyle, Home Decor, Family
- Content: Interior design, mom life, recipes
Top Canadian Female Influencers on TikTok
With short-form videos and lots of trends and challenges, TikTok is a popular platform among Gen Z and millennials. Over 62% of TikTok users are female, and there are thousands of influencers from Canada on this app. Here are some of the top female creators to check out.

1. Kallmekris (@kallmekris)
Let’s start with one of the most followed Canadian female influencers on TikTok. Kris is a top TikTok star who creates comedy sketches, gaming content, and vlogs. Her daily comedy skits, often as multiple characters in one video, have made her a popular Canadian comedy influencer.
Brands like Amazon and clothing retailers have collaborated with Kris on campaigns thanks to her highly engaged followers.
- Followers: 50.7M
- Niche: Comedy
- Content: Skits, characters, storytelling
2. Sierra Schultzzie (@schultzzie)
Canadian macro influencers usually establish higher engagement rates compared to mega creators, and Sierra is one of them. Sierra is a Canadian activist and commentary creator now known for humorous takes on daily life.
She’s deaf, does inspiring content, and collaborates with awareness campaigns and social brands.
- Followers: 316k
- Niche: Fashion, Body Positivity
- Content: Clothing hauls, commentary
3. Celina SpookyBoo (@celinaspookyboo)
With over 28M followers, Celina is one of the most popular Canadian female influencers. Celina creates lighthearted comedy and “sleepwalking” videos.
She’s known for goofball humor that appeals to teens and young adults. Entertainment and app developers seeking youth engagement often partner with her on TikTok.
- Followers: 28.6M
- Niche: Comedy, Sleepwalking
- Content: Sleepwalking clips, pranks, paranormal humor
4. Liz Kapran (@lizzi.mov)
If you are interested in styling, Liz Kapran is one of the top Canadian fashion influencers to check out. Liz Kapran is a Toronto fashion and streetwear influencer famous for her thrifted, colorful outfits.
This Toronto influencer often posts comedic videos about style. Clothing brands, especially vintage and streetwear labels, partner with her to showcase fresh looks.
- Followers: 743k
- Niche: Fashion, Streetwear
- Content: Thrifted outfits, street style humor, colorful fashion content
5. Sofia Jasmine (@sofia_jasmineee)
Now it’s time for a Canadian beauty influencer who is a rising star and is growing quickly. Sofia posts makeup tutorials and fashion looks and is one of the top Canadian female influencers. Cosmetics and skincare brands partner with her for lifestyle shoots and product reviews.
- Followers: 111k
- Niche: Beauty, Fashion
- Content: Makeup tutorials, fashion try-ons, brand reviews, GRWM videos
Top Canadian Female Influencers On YouTube
If you enjoy watching longer videos, YouTube is a great option. Here are some of the female influencers from Canada on this platform.

1. Lilly Singh (@LillySingh)
One of the OG Canadian female influencers who started her career back in 2010 is Lily Singh. Lilly’s “Superwoman” comedy channel made history and became a platform for activism and entertainment. She’s collaborated with everyone from Beats by Dre to Google’s projects.
- Subscribers: 14.3M
- Niche: Comedy, Lifestyle
- Content: Sketches, motivational videos, vlogs
2. Anna Olson (@ohyum)
If you are searching for a Canadian food influencer who shares healthy meal recipes, Anna Olson is the creator you are searching for. She is a Vancouver-born pastry chef and TV host, and her channel is full of dessert recipes and cooking tips.
Culinary brands such as baking companies and kitchenware frequently collaborate with her to demo products.
- Subscribers: 1.5M
- Niche: Cooking, Baking
- Content: Dessert recipes, baking tips, holiday meals
3. Lauren Riihimaki (@LaurDIY)
A DIY and crafts influencer from British Columbia, Lauren’s channel features creative projects and lifestyle vlogs. She is one of the top Canadian female influencers and created her channel in 2011 by sharing sewing videos.
On her channel, she has collaborated with brands like Canon, Clorox, and Michaels for craft demos and seasonal projects.
- Subscribers: 8.2M
- Niche: DIY, Crafts
- Content: DIY tutorials, room makeovers, lifestyle vlogs
4. TheSorryGirls (@TheSorryGirls)
Now it’s time for two friends who started their careers as home decor influencers in 2010 from YouTube. Based in Toronto, this duo creates home DIY, upcycling, and renovation videos. They’ve partnered with IKEA, Home Hardware, and other home decor brands to showcase how to use their products.
- Subscribers: 2.24M
- Niche: DIY, Home Decor
- Content: Interior design hacks, upcycling, room makeovers
5. Jessica Moorhouse (@jessicamoorhouse)
Finally, it’s time for one of my favorite Canadian micro influencers who knows everything about finance. A Halifax-based personal finance YouTuber, Jessica, gives money tips for young Canadians. Financial planners and Canadian banks have tapped her to explain budgeting apps or savings accounts.
- Subscribers: 38k
- Niche: Personal Finance
- Content: Budgeting tips, financial literacy
How to Find Canadian Female Influencers
Now that you know top female creators across different platforms, let’s see how you can connect with them. These stars frequently collaborate with brands in their niche and help their growth. So, if you want to grow your brand, let’s check a free tool that can help you.

Ainfluencer is a free DIY marketplace where brands can instantly connect with millions of influencers by niche, region, and platform. Let’s see what features it offers.
- Access to a database of over 5M active creators across Instagram, TikTok, and YouTube.
- With the help of an AI-powered search tool and more than 20 advanced filters, you can easily find the right influencer match.
- View influencers’ past collaborations, latest account insights, and engagement metrics.
- Chat directly with creators and negotiate offers inside the app.
- Create unlimited campaigns, invite unlimited creators, and manage all campaigns in one place.
- Pay influencers using a trusted escrow system to ensure safety.
- Monitor campaign results and track analytics.
The best part is that using all these features is completely free for brands. So what are you waiting for? Join Ainfluencer for free now and start your growth.
Conclusion
Canadian female influencers are doing more than just growing follower counts. They’re shaping conversations, championing causes, and connecting with people in ways that matter. If you’re a brand looking to collaborate or simply someone who loves discovering fresh content, these creators are great options.
Ready to team up with influencers like these? Tools like Ainfluencer make it easy to find and connect with the right ones.
FAQs
1. Why Should I Follow Canadian Female Influencers?
Canadian female influencers are creating authentic, inspiring, and entertaining content across niches like fashion, beauty, lifestyle, comedy, and finance. They often bring a unique, down-to-earth vibe that resonates with both local and global audiences.
2. Are These Influencers Open to Brand Partnerships?
Yes! Most of the influencers mentioned actively collaborate with brands. Especially those that align with their values and audience. If you’re a brand, you can reach out to them through tools like Ainfluencer or directly via their social media bios.
3. Can I Collaborate With Influencers Even If My Business Is Small?
Absolutely. Many influencers, especially micro and mid-tier ones, are open to partnerships with small businesses. Authentic collaborations often perform better than big-budget ads anyway!