15 Best Gen Z Influencers In Canada To Follow
Gen Z influencers in Canada are rapidly reshaping the marketing landscape to set trends and drive consumer behavior. These young creators command engaged followings and have a big impact on Canadian businesses’ social media success.
If you’re looking to discover some of the brightest Canadian talents from Gen Z, this list is a great place to start. You can check out top stars across Instagram, YouTube, and TikTok, view their content, and top collaborations.
Additionally, we will show brands how to find influencers in Canada to boost their growth.
Top Gen Z Influencers in Canada on TikTok
TikTok’s explosive growth has been fueled largely by Gen Z creators. There are lots of young talents making comedic sketches, heartfelt videos, and viral challenges. Let’s meet some of them.
1. Kris Collins (@kallmekris)
Let’s start with one of the most popular Canadian comedian influencers who has over 50M followers on TikTok. Collins creates hilarious comedy skits and characters that have made her one of TikTok’s biggest stars.
As one of the top Gen Z influencers in Canada, she has partnered with brands like A&W and Amazon Prime Video.
- Followers: 50.7M
- Location: Vancouver, BC
- Best suited for: Entertainment, fashion, and lifestyle brands
2. Celina Myers (@celinaspookyboo)
Nicknamed “Celina Spooky Boo,” Myers blends comedy with light paranormal themes. She is one of the top Canadian female influencers and went viral for her sleepwalking videos and quirky humor.
She’s launched her own perfume and worked with makeup and snack brands in playful skits.
- Followers: 28.6M
- Location: Ontario
- Best suited for: Beauty, food, or Halloween-themed campaigns
3. Josh Richards (@joshrichards)
Known for POV videos, lip-syncs, and entrepreneurial ventures., Josh is one of the top Gen Z influencers in Canada. At just 22, he’s co-founded a Gen Z media company and partnered with brands like Invisalign and Celsius Energy.
He’s a top choice for fashion, tech, and food brands targeting youth.
- Followers: 25.4M
- Location: Toronto, ON
- Best suited for: Fashion and tech brands
4. Bianca Blakney (@pinuppixie)
Mostly known as a Canadian fashion influencer, Bianca is a cosplay and vintage fashion enthusiast who dances and dresses in 1950s pin-up style. Her distinctive retro aesthetic has attracted major followers.
She’s worked with vintage clothing brands and beauty products that fit her theme.
- Followers: 11.5M
- Location: Vancouver, BC
- Best suited for: Fashion, beauty, or lifestyle brands wanting a retro or alternative flair
5. Zachary Dereniowski (@mdmotivator)
Known as “MD Motivator,” Zach is famous for heartwarming TikTok videos where he spreads positivity. He is one of the top Gen Z influencers in Canada and shares videos of surprising strangers with kindness, mental health messages, and giveaways.
This Canadian wellness influencer has collaborated with mental health organizations and wellness brands to promote positivity.
- Followers: 20.8M
- Location: Windsor, ON
- Best suited for: Campaigns focused on cause marketing, charities
Gen Z Influencers in Canada on Instagram
Many Canadian Gen Z creators started as bloggers or turned TikTok fame into Instagram followings. Here are some of the most popular Canadian Gen Z stars on Instagram.
1. Claudia & Kaan Nieroda (@thelosttwo)
This married millennial/Gen Z couple is a popular Canadian travel influencers who run the ‘The Lost Two’ account. They are award-winning creative storytellers who share stunning travel photography, itineraries, and couples’ lifestyle content.
As top Gen Z influencers in Canada, they have partnered with tourism boards and travel gear brands.
- Followers: 810k
- Location: Toronto, ON
- Best suited for: Travel, hospitality, and lifestyle brands
2. Emma Rose Léger (@emmaleger)
You can find lots of Gen Z Vancouver influencers, and Emma Rose is one of them. Emma is a fashion and lifestyle influencer known for her chic West Coast style. In her mid-20s, she shares outfit inspiration, beauty tips, and travel snaps.
On Instagram, she has collaborated with top fashion and beauty brands such as Revolve and Sephora.
- Followers: 649k
- Location: Vancouver, BC
- Best suited for: Fashion, beauty, and travel campaigns
3. Tate McRae (@tatemcrae)
Starting her career on YouTube, Tate McRae is a 20-year-old singer/dancer who found her way into the global music charts. She is one of the popular Canadian Gen Z influencers who shares behind-the-scenes of tours, fashion looks, and dance clips.
On Instagram, Tate has created sponsored posts with fashion and tech brands.
- Followers: 6.7M
- Location: Calgary, AB
- Best suited for: Youth-focused fashion, music, or lifestyle campaigns
4. Johnny Orlando (@johnnyorlando)
Started as a YouTube cover singer at age 8, Johnny is currently a successful recording artist and one of the best Toronto influencers. On Instagram, he shares stylish photos, music promos, and glimpses of his daily life and tours.
He’s partnered with brands like MTV and headlined influencer campaigns for causes.
- Followers: 6.2M
- Location: Toronto, ON.
- Best suited for: Music, fashion, or tech brands aiming to leverage teen idol appeal
5. Nitsan Raiter (@nitsanraiter)
By sharing a mix of glam and practical content, Nistan gained popularity as a top Canadian lifestyle influencer. Nitsan Raiter shares daily outfits, beauty tutorials, and entrepreneur life on Instagram and TikTok.
As one of the top Gen Z influencers in Canada, she’s worked with luxury beauty brands like Lancôme and high-street fashion labels.
- Followers: 316k
- Location: Toronto, ON.
- Best suited for: Beauty and apparel brands
Gen Z Influencers in Canada on YouTube
Gen Z Canadians on YouTube often build very dedicated communities across gaming, comedy, and more. Here are some of the top Canadian Gen Z stars to follow on YouTube.
1. Elle Mills (@ElleOfTheMills)
With her comedic vlogs and over-the-top stunts, Elle became a YouTube sensation and one of Canada’s top Gen Z influencers. Her energetic editing and confessional style earned her a Shorty Award as a breakout creator.
After a hiatus for mental health, Elle has returned with content about self-discovery and LGBTQ+ identity.
- Subscribers: 1.67M
- Location: Ottawa, ON
- Best for: Brands seeking heartfelt yet humorous storytelling
2. Adelaine Morin (@C0OK1EMONSTER)
Starting as a teen beauty influencer, Adeline grew into a lifestyle vlogger beloved for her bright personality. She shares makeup tutorials, DIYs, and day-in-the-life vlogs.
This Canadian beauty influencer has partnered with makeup brands and even launched her own palette with Tarte Cosmetics.
- Subscribers: 2.35M
- Location: Toronto, ON
- Best for: Beauty, retail, and female-focused brands
3. Fernanda Ramirez (@fernandaraamirez)
Known for aesthetic lifestyle vlogs, Fernanda Ramirez is a rapidly rising YouTube star and one of the top Gen Z influencers in Canada. She creates content on fitness, wellness routines, and productivity.
As a Canadian fitness influencer, she has collaborated with fitness and skincare brands popular with Gen Z.
- Subscribers: 1.51M
- Location: Vancouver, BC
- Best for: Wellness, athleisure, or study-related brands
4. Gabriela Bee (@GabrielaBee)
Based in Toronto, Gabriela is the daughter of the famous Eh Bee Family. She carved out her own influencer career in music and content and has over 2M subscribers.
On YouTube, she posts music videos of original songs and covers lifestyle content for teens. Gabi has landed brand deals for youth fashion and music gear and even released a music album.
- Subscribers: 2.44M
- Location: Toronto, ON
- Best for: Campaigns in music, teen fashion, or entertainment
5. Pokimane (@pokimane)
Let’s finish the list with one of the world’s most famous Canadian gaming influencers, Imane, known as Pokimane. While best known as a Twitch streamer, her YouTube channels feature gaming highlights, vlogs, and mukbangs.
She’s partnered with gaming hardware brands, energy drink companies, and even appeared in a Samsung ad.
- Subscribers: 6.64M
- Location: Montreal
- Best for: Broader lifestyle campaigns beyond gaming
The Best Platform to Find Gen Z Influencers in Canada
With so many amazing Gen Z creators out there, how can brands easily connect with the right ones for their campaigns?
Ainfluencer is a powerful influencer marketplace designed to do exactly that.
It’s the go-to platform for finding and collaborating with Canadian Gen Z influencers without the usual hassle or fees.
Let’s see what this tool offers:
- Ainfluencer’s AI discovery tool lets you search for influencers by location, follower count, engagement rate, niche, audience demographics, and more.
- Access to a database of over 5M active creators across Instagram, TikTok, and YouTube.
- Every influencer profile on Ainfluencer comes with analytics, engagement rates, audience gender/location breakdown, past collaboration ratings, etc.
- Ainfluencer builds trust by holding funds in escrow. When you book an influencer, your payment is only released to the influencer once the content is delivered and approved.
- It has a built-in chat system so brands and influencers can message directly, negotiate deliverables, and clarify details.
- The platform allows you to create a campaign brief that outlines your goals, deliverables, and timeline.
Perhaps best of all, Ainfluencer is free and easy to use. There are no contracts or subscriptions to worry about; you can run one campaign or twenty, at any scale.
So, join Ainfluencer for free now and start your growth.
Conclusion
Gen Z influencers in Canada are not just social media personalities. They’re trendsetters, community builders, and powerful brand partners. These young creators are shaping trends in fashion, music, tech, and more, all while reflecting the values of their generation.
For brands looking to connect with this energetic generation, collaborating with these creators, Ainfluencer simplifies the process.
FAQs
1. How Do I Know if a Gen Z Influencer is the Right Fit for My Brand?
It really comes down to alignment. Ask yourself: Does their content style match your brand’s tone? Do they speak to the same audience you’re trying to reach? A quick scroll through their feed can usually tell you a lot.
Also, look at their engagement, how often their followers like, comment, and interact with them, says more than just their follower count.
2. Are Canadian Gen Z Influencers Open to Working with Small Businesses?
Absolutely! Many Gen Z creators love supporting smaller brands, especially if the product or mission resonates with them. Just be clear, respectful, and honest in your outreach. A personalized pitch goes a long way.
3. What Platforms Are Canadian Gen Z Influencers Most Active On?
TikTok, Instagram, and YouTube are the big three. Some creators focus heavily on one platform, while others create across all of them. It depends on their niche and where their audience hangs out the most.
