15 Best Toronto Influencers You Should Know in 2025
Toronto has some of the most fun and creative influencers in Canada. Toronto influencers from TikTok stars making jokes about city life to Instagram moms sharing local products connect with their followers. They set trends in fashion, fitness, food, tech, and more.
In this article, you’ll explore the 15 best influencers in Toronto on TikTok, Instagram, and YouTube.
Moreover, we’ll show you an easy-to-use influencer marketing platform that helps you find Canadian influencers, run campaigns, chat with them directly, and manage everything in one place.
Let’s get started!
Why Choose Toronto Influencers?
You may consider why brands should work with influencers from Toronto. As the biggest and most diverse city in Canada, Toronto often leads the way in trends that spread across the country.
Here are a few key reasons why working with Toronto influencers is a smart marketing move:
1. Local Feel, Global Quality
Toronto influencers know their city, from local slang to favorite hangouts. This makes their content feel real and relatable to people in the Greater Toronto Area (GTA).
At the same time, many of them have high-quality content and big followings like top global influencers. So, brands get the best of both worlds: local trust and global-level content.
2. Big in Many Industries
Toronto influencers are doing well in many fields, like fashion, food, fitness, tech, gaming, beauty, parenting, and travel.
3. More Trust and Engagement
Toronto followers often feel a stronger bond with influencers who live in their city. That means they trust their tips more, like where to get a haircut or which local brand to try. Even micro influencers in Toronto often get engagement rates up to 60% higher than celebrities.
Plus, the city’s mix of cultures means influencers can connect with many different groups. This helps brands reach people more inclusively and respectfully.
4. Great for Local Events
Toronto influencers often show up at or host local events, like pop-up shops, workouts, or charity events. When brands join in, they get real-world exposure.
For example, a fitness brand could team up with an influencer’s workout session at Sugar Beach and meet hundreds of fans face-to-face. Big events like TIFF, Fashion Week, or Caribana also invite influencers to share what’s happening with their followers.
5. They Are Multi-Platforms
Many Toronto influencers are active on TikTok, Instagram, YouTube, and more. This means a brand can run one campaign and reach people in many different ways, through videos, stories, challenges, and even live events.
Their ability to stay consistent across platforms makes the message stronger and helps people remember the brand.
Top 5 Toronto Influencers on TikTok
Toronto creators, like Vancouver influencers, are so popular and gaining many followers because of their engaging and creative content. Here are 5 popular Toronto influencers on TikTok you should check out.
1. Josh Richards (@joshrichards)
- Followers: 25.4M
- Niche: Entertainment and entrepreneurship
@joshrichards “I should’ve known” – @Robert Rausch ♬ original sound – KJFreid
Josh Richards first became popular by making funny TikTok dances and lip-sync videos. With over 25 million followers on TikTok, Josh is now one of the most popular Canadian male influencers on this platform.
Over time, he started sharing more about his business life, which led him to partner with brands to create an energy drink and a talent company.
He’s also a famous Toronto influencer on Instagram and YouTube, and co-hosts the BFFs Podcast. Since most of his followers are Gen Z, he can be one of the best Gen Z influencers in Canada, especially for fashion, tech, or music brands whose target audience is this group.
2. Caleon Twins (@caleontwins)
- Followers: 3.4M
- Niche: Dance and humor
@caleontwins It’s as if they see a ghost every time 😂 #fyp #mom ♬ original sound – Caleon Twins
While Josh works solo, the Caleon Twins do everything as a fun team. Samantha and Madeleine are twin sisters known for their dance videos and funny twin challenges. They have over 3.4 million followers on TikTok and also post on YouTube and Instagram.
Their videos are full of energy and sometimes in both English and Filipino, which helps them reach more fans. These Toronto influencers have worked with TikTok and clothing brands, so they’re perfect for fashion or apps that want to show fun and teamwork.
3. Jay Willz (@jay.willz)
- Followers: 1.6M
- Niche: Comedy
@jay.willz #fyp #foryou #viral ♬ Lifestyle_slowed byChovies – ashmanny
Jay Willz is the third Toronto influencer who brings laughs to his audience. This Canadian comedy influencer makes short, funny skits about school, friends, and city life, and over 1.6 million people follow him on TikTok. His comedy is quick and easy to enjoy, and he also posts on Instagram and YouTube.
Jay has worked with snack and clothing brands, using humor to help ads go viral. If you ask me, while the Caleon Twins bring the dancing fun, Jay stands out with his jokes and honest, down-to-earth talk for young people. 😀
4. Emmanuel Uddenberg (@emmanuel.uddenberg)
- Followers: 549K
- Niche: Men’s fashion
@emmanuel.uddenberg apply lotion + always spray on the pulse points #fragrancetiktok #fragrancetok #perfumehack ♬ original sound – Ceramic Fish Records
Emmanuel is a Canadian fashion influencer with over half a million followers. He’s known for clean streetwear looks and outfit ideas for young men, especially those aged 18 to 30. His videos show cool outfit changes, style tips for things like date nights or job interviews, and are often filmed in Toronto, adding a local touch.
He also shares fashion content on Instagram and runs a blog with simple style advice. Emmanuel has worked with brands like Zara, H&M, Roots, and grooming companies. He’s a great fit for fashion, watch, or lifestyle brands that want to reach modern, fashion-forward guys.
5. Sai Balaji (@tryittoronto)
- Followers: 329K
- Niche: Food and travel
@tryittoronto Definitely not trying to gatekeep this activity! #thingstodo #summervibes #funthingstodowithyourfriends #thingstodointoronto #datenight #gta #dateideas #torontoinfluencer #torontofoodie #travel ♬ Au Revoir – Sweet After Tears
The next is a Canadian travel influencer with over 329K TikTok followers. She shares tasty street food, cool restaurants, and fun places to visit in and around the city. Her videos show close-ups of food and her honest reactions.
She also posts on Instagram, YouTube, and her blog for more reviews and travel ideas. If you want to know what happens at food festivals in Toronto, Sai Balaji can show you. This Toronto influencer has worked with food festivals, local spots, and travel brands.
Top 5 Toronto Influencers on Instagram
Here’s a list of top Canadian macro influencers based in Toronto who actively post on Instagram:
1. Jennifer Valentyne (@jennifervalentyne)
- Followers: 833K
- Niche: Lifestyle & parenting
Jennifer Valentyne is a former TV host, Canadian lifestyle influencer, and food creator. She posts about home décor, family moments, and easy recipes, making her popular with moms and homemakers.
This Toronto influencer often works with brands like HomeSense and President’s Choice. If you’re a brand in the home, food, or parenting space, Jennifer is a great choice to connect with Canadian families.
2. Spencer Barbosa (@spencer.barbosa)
- Followers: 3.2M
- Niche: Fashion & self-love
Spencer Barbosa has 3.2 million followers, and her posts are about fashion and self-love. She shares outfit ideas, body-positive messages, and motivational quotes that inspire confidence. Spencer has worked with brands like Aerie and skincare companies.
If you’re a fashion, beauty, or wellness brand targeting young women, Spencer’s is the perfect choice. We can call her a Canadian wellness influencer who encourages feeling good from the inside out.
3. Antonia “Toni” Alejandra Fifi (@tonififi)
- Followers: 590K
- Niche: Fashion
Antonia “Toni” Alejandra Fifi is a fashion influencer with 590K followers who focuses on stylish looks for women over 40. She shares tips for dressing for all body types and often appears on TV.
Toni has partnered with brands like Hudson’s Bay and L’Oréal, making her a great match for fashion, beauty, and lifestyle brands that want to reach a more mature audience.
4. Kayla Seah (@kayla_seah)
- Followers: 443K
- Niche: High-fashion
Kayla Seah is a high-fashion Toronto influencer with 443K followers. She shares beautiful fashion shoots and luxury destinations. Kayla works with high-end brands like Chanel Beauty and upscale hotels. She is also the founder of notyourstandard, which offers elegant, clean-burning marble candles.
5. Meytal Algranti (@stylehard)
- Followers: 515K
- Niche: Fashion
Meytal Algranti is a fashion influencer with 515K followers. She blends high-fashion with everyday life, sharing shopping hauls and style tips for busy women.
Meytal often partners with luxury resale platforms and baby gear companies. She’s a great fit for fashion and beauty brands looking for a mix of luxury and practical style.
Top 5 Toronto Influencers on YouTube
Here are the top 5 YouTube influencers from Toronto shaping everything from tech to comedy.
1. Evan Fong (@VanossGaming)
- Followers: 26M
- Niche: Gaming & comedy
Evan Fong, better known as VanossGaming, is one of the most famous Canadian gaming influencers. He lives in Toronto and has around 26 million YouTube subscribers. People love his funny gaming videos, especially when he plays GTA V or Call of Duty with his friends.
His videos are fun and full of jokes, making fans feel like they’re part of the group. This Toronto influencer has worked with brands like GFUEL and gaming chair companies.
2. Lewis Hilsenteger (@unboxtherapy)
- Followers: 24.7M
- Niche: Tech reviews
While Evan makes us laugh with games, Lewis Hilsenteger shows us cool new gadgets. This Canadian tech influencer runs Unbox Therapy, a huge tech channel on YouTube.
He opens and reviews phones, laptops, and fun tech items. His setup is simple, just a table, but his videos are clear and easy to understand.
Lewis doesn’t do many ads, but brands like Samsung and Dbrand trust him to show off their products.
3. Peter McKinnon (@PeterMcKinnon)
- Followers: 5.96M
- Niche: Photography & filmmaking
Next, we have Peter McKinnon, who is a Canadian photographer. He’s from Toronto and has about 5.9 million YouTube followers.
Peter teaches people how to take better photos and videos with tips, reviews, and beautiful travel vlogs. He also shares his work on Instagram and has his coffee brand. These Toronto influencers work with big names like Canon and Adobe.
4. The Sorry Girls (@Thesorrygirls)
- Followers: 2.24M
- Niche: DIY & home décor
Now let’s talk about DIY and one of the best Canadian home decor influencers. The Sorry Girls, Kelsey and Becky, are a fun Canadian duo with over 2 million YouTube subscribers. They make videos about decorating homes, doing crafts, and turning old furniture into something new.
These Toronto influencers have worked with brands like IKEA and Michaels, and even helped design spaces for Airbnb.
5. Will Tennyson (@WillTennyson)
- Followers: 3.73M
- Niche: Fitness & lifestyle
Finally, there’s Will Tennyson, a Canadian fitness influencer from Toronto with over 3.7 million subscribers. He’s known for trying crazy diets, doing workout challenges, and sharing helpful tips in a funny, honest way. His family often joins him in videos, which makes them even more fun to watch.
How to Find & Collaborate with Toronto Influencers?
Ainfluencer is a free, easy-to-use platform that helps brands connect with the right influencers, especially if you are looking for local influencers, like creators from Toronto. It’s built for speed, simplicity, and trust.
- Access 5 M+ Influencers: Instantly tap into a network of over 5 million Instagram, YouTube, and TikTok influencers worldwide, including top Toronto influencers.
- Smart Matching: Its AI recommends influencers based on your niche, location, and audience. For example, a Toronto vegan bakery can find local food creators with Canadian followers in seconds.
- 100% Free to Use: No fees or subscriptions. Post campaigns, invite influencers, negotiate, and close deals without paying the platform.
- All-in-One Campaign Hub: Manage everything in one place, from creating briefs and chatting with influencers to handling payments.
- Secure Payments (Escrow): Ainfluencer holds your payment safely and only releases it when the influencer delivers the content.
- Advanced Search & Discovery: Easily find Toronto influencers by niche, follower count, engagement rate, and more, or explore curated lists.
- Performance Tracking: Get real-time results like views, clicks, and conversions right from your dashboard. Know which influencers deliver the best ROI.
- Safe & Transparent: Profiles are verified, fake followers are filtered out, and reviews keep the marketplace trustworthy.
By leveraging such a robust platform, brands can focus on crafting creative campaigns while Ainfluencer handles the heavy lifting of finding the right influencers and making sure each collaboration is executed smoothly and safely. Sign Up now for Free!
For Amazon sellers looking to boost sales through affiliate marketing, AlgoRift is a great companion tool. It helps sellers find and manage affiliates by allowing them to post products and commission offers, then track performance through a built-in dashboard.
With verified affiliates, direct messaging, and automated payments, AlgoRift makes it easy to grow your Amazon affiliate program and scale revenue alongside your influencer campaigns.
Wrapping Things Up
In this article, we’ve provided a list of the top 15 Toronto influencers who are trusted and connected to local audiences in powerful ways. They each bring unique style and influence, making them great partners for brands looking to grow in Toronto or reach a Canadian audience.
To work with these influencers easily, Ainfluencer is your best option, it’s a free, easy-to-use platform that connects you with over 5 million creators worldwide. And if you’re an Amazon seller looking to grow sales through affiliate marketing, AlgoRift is the perfect tool to find and manage affiliates with ease.
FAQs
1. What Are the Typical Costs Associated with Influencer Marketing in Toronto?
Costs vary based on the influencer’s reach and engagement. Canadian micro influencers may charge less but can offer higher engagement rates. It’s essential to balance your budget with your campaign objectives.
2. How Do I Find the Right Toronto Influencers for My Brand?
Start by identifying influencers whose content aligns with your brand values and target audience. Look for creators with engaged followers in your niche. Platforms like Ainfluencer can assist in this process by offering AI-powered matching to connect brands with suitable influencers.
3. What Should I Consider When Evaluating an Influencer’s Performance?
Beyond follower count, assess engagement rates, audience demographics, and the authenticity of interactions. High engagement often indicates a loyal and responsive audience.
